5th August 2022 Copywriting and branding essentials for your business
Copywriting is one of the most important parts of your brand strategy. The copy your business puts out embodies your brand’s personality. Whereas content is a way you reach your customers through blogs, social media, eBooks, or email, copy is the writing you use to call people to action. Well-written copy uses language that speaks to and ... Read More »
For most people, mornings are the most productive part of their day. However, many of us waste some of those precious morning hours just trying to wake up! Then, by the afternoon and evening, we get hungry, tired, or even bored. Why? Well, our brain has already begun to slow down for the day and we don't tend to be as sharp as we'd ... Read More »
29th June 2022 I like PPC and I like SEO - but which is better?
In order to grow your business online, you may be wondering whether you should invest your time and money into Pay-Per-Click Advertising (PPC) or Search Engine Optimisation (SEO). Both have their positives and negatives, but is one better than the other? Admittedly there are lots of opinions on this - and very few are particularly "wrong". ... Read More »